Sunday, January 29, 2012

It's that time of year!
As I approach any grocery store it's hard not to notice that Christmas is out- Valentine's Day is in. 

Seasonal Marketing at it's finest. How intriguing is it that consumers can bounce from holiday to holiday in a blink of an eye?




Grocery Store isles are filled with ample amounts of pink and red heart shaped delicacies. A little over a month ago it was red and green, and before that orange and black. 

Marketers are geniuses. Every item placed so intently on those shelves are available on  a daily basis. Yet, a change of color, shape, and the season, and sales are off the charts. 

If only I could go back in time and be the one to come up with that idea originally..

1 comment:

  1. But you have got to love it after V-day and all the excess candy goes on sale. Maybe my scale doesn't like it, though I sure do!

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