A game, an advertisement.

This past weekend I attended the Cat/Griz Basketball games in Missoula, MT.

Growing numb to our own advertising schemes it was interesting to watch the take of others.

While sitting in the stadium, I became aware that I was being subjected to hundreds of advertisements- and in retrospect, Cat/Griz is just a small portion of advertising opportunity compared to larger games,

ex. NFL, Major League Baseball, MBA

As a student-athlete I've had the opportunity to see some behind the scenes action 

as to how exactly marketing can occur during a single game.

It's phenomenal. 

Perhaps one day I can engage in using my degree for Sports Marketing.